About us
I’m Natalia Seguel, a graduate designer from the University of Valparaíso, Chile. Currently, I specialize in designing, creating, and tailoring women’s clothing. The main concepts I work with are CONTRAST, COMFORT, and STYLE, elements that govern my collections and each garment that my team and I design, always keeping in mind contemporary women.
the Brand
Natalia Seguel was established in 2009. Currently, we have our workshop with a showroom located in Quilpué, Valparaíso, Chile. As a second business unit, we have expanded into the design and tailoring of bridal dresses, applying the same quality standards as for women’s clothing.
100% Chilean product
Our work system is focused on 100% national production, from the design and tailoring of each of our products, thus creating a valuation and preference among our clients.
Key concepts
our work
- Specialize in designing, creating, and tailoring women’s clothing.
- Key concepts: contrast, comfort, and style.
- Concepts guide collections and garment designs.
- Designs tailored for contemporary women.
Diversity & Versatility
Our trajectory
- Present at Design and Fashion fairs across the country.
- Reaching diverse audiences and commercial spaces.
- Showcased in retail sector windows.
- Managing mass and personalized sales approaches effectively.
Expectations
Our challenges
- Balance between personalized and mass sales.
- Direct contact with workshop and coordinated store management.
- Attentive to client needs.
- Growth in various commercial scenarios.
- Captivating new customers.
- Promoting new national design offerings.