About us

I’m Natalia Seguel, a graduate designer from the University of Valparaíso, Chile. Currently, I specialize in designing, creating, and tailoring women’s clothing. The main concepts I work with are CONTRAST, COMFORT, and STYLE, elements that govern my collections and each garment that my team and I design, always keeping in mind contemporary women.

the Brand

Natalia Seguel was established in 2009. Currently, we have our workshop with a showroom located in Quilpué, Valparaíso, Chile. As a second business unit, we have expanded into the design and tailoring of bridal dresses, applying the same quality standards as for women’s clothing.

100% Chilean product

Our work system is focused on 100% national production, from the design and tailoring of each of our products, thus creating a valuation and preference among our clients.

Key concepts

our work

  • Specialize in designing, creating, and tailoring women’s clothing.
  • Key concepts: contrast, comfort, and style.
  • Concepts guide collections and garment designs.
  • Designs tailored for contemporary women.

Diversity & Versatility

Our trajectory

  • Present at Design and Fashion fairs across the country.
  • Reaching diverse audiences and commercial spaces.
  • Showcased in retail sector windows.
  • Managing mass and personalized sales approaches effectively.


Our challenges

  • Balance between personalized and mass sales.
  • Direct contact with workshop and coordinated store management.
  • Attentive to client needs.
  • Growth in various commercial scenarios.
  • Captivating new customers.
  • Promoting new national design offerings.


El poder personal
Con estilo propio

Diseño de Autor

Colecciones únicas

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